MINI UK is pleased to announce Alan Carr as the face of its ongoing partnership with the UK’s largest dog welfare charity, Dogs Trust. Passionate about man’s best friend and MINI alike, Alan was considered the paw-fect person to front the partnership and shine a light on MINI’s efforts to prioritise pooches. To celebrate the...
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Distinctive sounds for the new, all-electric MINI family
The new MINI family all-electric models get sound worlds distinctive to the brand for an even more immersive driving experience. The repertoire includes completely new driving sounds in the interior, an unmistakable brand sound to distinguish it as a MINI in the exterior, jingles for the new MINI Experience Modes as well as new sound...